Sunday, May 22, 2005

Fortune I found tucked in my wallet:

"A way out of a financial mess is discovered as if by magic!"

EMPHASIS MINE! BOTH ITAL AND BOLD: MINE! (Not content or punctuation, just emphasis.)

I applaud the enthusiam of this prediction as well as exciting language & punctuation. With or without special emphasis--that shit popped! That's good copy. That's short and sweet and makes you dream of implausible magical financial solutions. This is right in line with where my philosophy likes to be at.

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